How to setup a Bigcommerce Fashion store 2022
Setting up a fashion store on BigCommerce is a straightforward process that allows you to quickly and easily create a professional-looking online store for your fashion business. With BigCommerce, you can choose from a variety of customizable themes and templates specifically designed for fashion stores, as well as a range of tools and features to help you manage your store and sell your products online.
Step 1: Choose a BigCommerce Plan
The first step to setting up a fashion store on BigCommerce is to choose a plan that suits your business needs. BigCommerce offers a range of plans, including a free trial, as well as paid plans with varying levels of features and support.
When choosing a plan, consider factors such as the number of products you plan to sell, the level of support you need, and any additional features or tools that you may require. You can compare the different plans on the BigCommerce website to find the one that best suits your business.
Step 2: Select a Fashion Theme and Template
After choosing a plan, you’ll need to select a theme and template for your fashion store. BigCommerce offers a variety of themes and templates specifically designed for fashion stores, including options for clothing, accessories, and other fashion-related products.
To choose a theme and template, log in to your BigCommerce account and navigate to the “Storefront Design” section of the control panel. From here, you can browse the available themes and templates and select the one that best fits your store’s style and brand.
You can customize your theme and template to match your store’s branding and aesthetic, including colors, fonts, and layout options. You can also add custom CSS or JavaScript to further customize your store’s design.
Step 3: Add Your Products
Once you’ve chosen a theme and template for your fashion store, it’s time to add your products. To do this, log in to your BigCommerce account and navigate to the “Products” section of the control panel. From here, you can add new products by clicking on the “Create” button and filling in the required information, including the product name, description, pricing, and photos.
You can also use the “Import” feature to quickly and easily add multiple products at once, using a CSV file. This can save you time and effort if you have a large number of products to add to your store.
When adding your products, be sure to include detailed and accurate descriptions and photos, as well as any sizing or fitting information that your customers may need. This will help your customers make informed purchasing decisions and improve their overall shopping experience.
Step 4: Configure Your Shipping and Payment Options
Once you’ve added your products, you’ll need to configure your shipping and payment options. To do this, log in to your BigCommerce account and navigate to the “Shipping” and “Payment” sections of the control panel. From here, you can set up the various shipping and payment options that you want to offer to your customers.
For shipping, you can specify the countries and regions that you ship to, as well as the available shipping methods and rates. You can also set up shipping discounts and rules, such as free shipping thresholds or flat-rate shipping options.
For payment, you can choose which payment gateways you want to use, such as PayPal or Stripe. You can also set up any additional payment options, such as gift cards or store credits.
When configuring your shipping and payment options, be sure
to consider the specific needs of your fashion store. For example, you may need to offer free returns or exchanges for clothing and fashion items, or provide detailed sizing information to help your customers choose the right fit.
Step 5: Customize Your Store’s Settings
Once you’ve set up your shipping and payment options, you can customize your store’s settings to match your business needs. This includes options such as your store’s name, logo, and contact information, as well as settings for taxes, customer accounts, and email notifications.
To customize your store’s settings, log in to your BigCommerce account and navigate to the “Store Settings” section of the control panel. From here, you can access various settings and options, which you can adjust to match your business requirements.
When customizing your store’s settings, be sure to include any information that is specific to your fashion business, such as your return and exchange policies, sizing guides, or any other relevant details. This will help your customers understand your business and make informed purchasing decisions.
Step 6: Launch Your Store
After you’ve set up your products, shipping and payment options, and store settings, your fashion store is ready to launch. To do this, log in to your BigCommerce account and navigate to the “Storefront Design” section of the control panel. From here, you can click on the “Publish” button to make your store live and available to customers.
Congratulations, you’ve successfully set up a fashion store on BigCommerce! You can now start promoting your store and selling your products online, reaching customers all over the world.
One way to promote your fashion store is by using social media and other online marketing channels. You can share links to your store and its products on your social media accounts, as well as run targeted ads to reach your target audience.
You can also use email marketing to connect with your customers and promote your store and its products. This can include sending newsletters, special offers, and other promotional materials to your email subscribers.
In addition, you can use SEO (Search Engine Optimization) techniques to improve your store’s visibility in search engines such as Google. This can involve optimizing your website’s content, meta tags, and other elements to improve your search engine rankings and increase organic traffic to your store.
By using these and other marketing strategies, you can help drive traffic to your fashion store and increase sales. With the right approach and a professional-looking online store on BigCommerce, you can build a successful fashion business and reach customers all over the world.